A person doesn’t become a Christian by living a good life.


The best offer in the world is worthless unless it’s accepted. In legal terms, there’s no deal without offer and acceptance.

It’s of no consequence that a person is too busy to hear or fully understand the offer. If he has notice that an offer is being made, it’s his responsibility to investigate it. Failure to investigate means forfeiting all benefits that could accrue from it.


It demeans God’s plan to make it ordinary and mundane; to present it as a commercial product. That’s why, in awe and respect for the majesty of Almighty God, special theological terms are used to explain him and his dealing with us.

Jesus sometimes used illustrations from the commercial world of his day (sower, vinyard, shepherd) to help explain the plan. So, for just a moment, without being disrespectful, let’s re-state God’s offer in a format that would be common in our product-dominated world today.

‘Salvation’ is the respectful theological term and concept, but ‘New Life product’ is the way a secular person might think about it.

The first thing to notice about this product: How important is it?

Very! Nothing is more important than our happiness now and our eternal destiny after death.

The second thing to notice: Who’s offering it?

The designer and creator of the universe! If God is capable of designing an amazing universe which we personally observe and use every day, we have confidence that he’s capable of designing a good and durable life for us. No product carries a better name than this one.

The third thing to notice: What are its benefits?

The benefits (explained throughout this resource) are fantastic! Properly understood, everyone wants them. There’s nothing else that can do what this product will do.

The fourth thing to notice: What’s the price?

Here it gets a little questionable. The ‘free’ part is good, but the ‘confession’ part is hard on the ego. It means saying that we can’t do these things ourselves and we become totally dependent upon the product. That idea goes against our I’ll-do-it-my-way nature.

The fifth thing to notice: How do I get it?

Even though the product is free, no one gets the benefits automatically. Individually, a person has to make a willful decision whether or not he or she wants this product, and if so, must then have a personal submissive encounter with God and ask for it (salvation). That’s the hard part and most people either don’t understand the need for this encounter or they postpone the pick-up because they think they have other more important things to do first. A product offered does no good until accepted.

Hereʼs a sampling of what the Bible says on this subject.

John 3:16, John 3:36, John 6:40
“Whoever believes” are key words for eternal life

John 3:36
Indecision about Christ is a decision against him

Revelation 3:19-20
God is standing at the door of our life, asking if we will accept his offer and let him in

For help, see Topic 29.

Posted in Personal Decision.